Discussion post

Dennis Hightower is given three months to develop a strategy that would unite Disney heads in Europe, demonstrate innovation, and produce growth throughout Disney Europe. Hightower is expected to knit together a federation of independent country operations and create an effective center linking


After you identify your fictional company, you will choose one strategic goal (i.e., cross-sell more products, improve customer retention, build high-performing teams) from the lists on the URLs provided. Your goal must be an overall organizational goal not a goal