Educational Industry Analysis
Assignment Description:
Purpose:
The purpose of this analysis is to apply the industry analysis models introduced in chapter four. The two models are PESTEL and the FIVE FORCES MODEL (PORTER).
Directions:
Go to the Industry Canada website.
Scroll down to "Browse by industry".
Select an industry of interest to you to develop your analysis. Provide the rationale for your selection: use business literature references to provide trends or insight information on the "strategic" status of this industry for you personally or for the Canadian /Regional (BC, ON, AL) economy.
Classify your industry according to the NAICS code. Provide an analysis of the current growth status (GDP, Industry Sales or similar data) of this industry.
Identify One major item (issue) for each of the PESTEL dimensions. Each item should be related to information available in sites relevant to the industry analysed.
Identify ONE major item (issue) for each element in the five forces model. Each item should be related to information available in sites relevant to the industry analysed.
Suggested outline:
Introduction (Rationale for industry selection)
NAICS industry profile
Current issues in the industry PESTEL*
Competitive forces in the industry (Five Forces – Porter Model)*
Conclusion (Industry development prospects in Canada)
* Refer to points 4 and 5 above.
The assignment should be a maximum of 1500 words (1.5 line spacing), plus any optional exhibits (tables, graph, etc.) and written according to School of Business formatting standards.
References and other sources of information should be clearly indicated and presented in footnotes and bibliography according to APA Style.
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