Social media as an emerging industry
• Choose and clearly define an emerging industry (Social media is the chosen industry)
• Research your industry via literature and data analysis and interviews with people from companies, associations, government agencies, investors, etc. to understand how technology, markets, business models, industry dynamics, government, investment, production, and supply networks interact to affect its emergence.
• Identify key companies in your chosen emerging industry and develop strategic recommendations for these companies based on your analysis of the industry.
• Identify the roles and opportunities for other entities based on your analysis of your chosen emerging industry.
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